Email usage worldwide will top 3 billion users by 2020 so email marketing is not going anywhere any time soon.
Email is the continuation of the conversation with your patients and the start of the conversation with prospective patients. It’s nurturing relationships and keeping the “welcome mat” out.
If you want to learn more about the role email marketing plays in your chiropractic digital marketing strategy, download our free eBook The Chiropractor’s Guide to Email Marketing. It walks you through the best practices for running optimized campaigns, things to avoid when emailing your patients and even how to choose the right email provider.
Emailing Your Subscribers
Your Perfect Patients dashboard offers a lot of handy tools for emailing your subscribers. Visit our reference page to see how to:
- Email subscribers
- Creating personalized email templates
- Scheduling emails
- Adding PS messages
- And more!
New Patient Surveys
Part of the welcome email your subscribers receive is a quick, easy new patient survey they can fill out to let you know how their visit was.
If the patient gives you a 5-star rating with written content, we will send it to you for approval. If you approve, we will post it to your site on your behalf, either in the testimonial widget on your homepage or on a review page. This establishes authority, adds fresh content, and encourages new patients to sign up.